Joe Rogan and Spotify have renewed their multiyear partnership for The Joe Rogan Experience, extending one of the most valuable relationships in podcasting. Spotify confirmed the renewal, while reports indicate the agreement covers licensing and advertising sales. Here’s what to know about Rogan’s new Spotify deal, what it could be worth and what it means for listeners.
Joe Rogan renews Spotify deal
Spotify and Rogan are continuing their partnership, which officially began on the platform on September 1, 2020. The deal includes The Joe Rogan Experience, one of the world’s most popular podcasts. Spotify and Rogan renewed their multiyear licensing and advertising-sales agreement.
Find the full Spotify statement announcing the new deal here.
How much is Joe Rogan’s new Spotify deal worth?
The financial terms of the new agreement were not publicly disclosed. However, reports say the terms are believed to be similar to Rogan’s previous deal, which was widely reported to be worth about $250 million.
What does Joe Rogan’s Spotify deal include?
- Licensing and podcast distribution
- Advertising and sponsorship sales
- Editorial control for Rogan
Can you listen to The Joe Rogan Experience outside Spotify?
Yes, you can listen to The Joe Rogan Experience outside of Spotify. Viewers/listeners can also find the podcast on Apple Podcasts, YouTube and other platforms.
Why did Spotify renew Joe Rogan’s deal?
The Joe Rogan Experience remains one of the biggest podcasts in the U.S. Rogan gives Spotify a major draw in the competitive podcast and video-podcast market. The extension underscores the continued value of personality-led shows in streaming audio.
What is The Joe Rogan Experience?
- Launched in 2009
- Hosted by comedian and UFC commentator Joe Rogan
- Known for long-form interviews and conversations with entertainers, athletes, scientists, politicians and other public figures
- Has become one of the most influential and controversial podcasts in the world
Joe Rogan Spotify deal FAQ
How much is Joe Rogan’s new Spotify deal worth?
The exact financial terms have not been publicly disclosed. Reports have compared it to Rogan’s prior agreement, which was reported to be worth about $250 million.
Is The Joe Rogan Experience exclusive to Spotify?
No. The Joe Rogan Experience is also available on other platforms, including Apple Podcasts and YouTube.
When did Joe Rogan first sign with Spotify?
Rogan and Spotify’s partnership officially began on September 1, 2020.