As is the case in recent years, companies are releasing their Super Bowl ads and teasers prior to the Big Game, which you’ll be able to find below, but there are always some surprises throughout the tilt.
What’s always surprising is the amount of money FOX — who will be televising this year’s NFL championship game — charges for a 30-second ad. Just last year, ads in the Los Angeles Rams-Cincinnati Bengals game fetched $6.5 million for the half-a-minute spot. This year, FOX is charging a whopping $7 million per 30-second commercial, according to AdAge.
With teasers — and some full ads — already released, we should be in store for a great year of commercials that includes the usual heavy hitters in Budweiser, Pepsi, Disney, and Frito-Lay, among others. There will also be plenty of spots that scratch the nostalgia itch with Alicia Silverstone reprising her role as Cher Horowitz from Clueless while Bryan Cranston and Aaron Paul will hop back in the RV as Walter White and Jesse Pinkman, respectively, from the beloved TV show “Breaking Bad.”
For all things Super Bowl commercials, we’ve got you covered here.
This article can also be found in our Ultimate Guide to Super Bowl 57, presented by Frank’s Red Hot.